Anchor Co-Founder and CEO Rom Lakritz has taken his passion for problem solving to the next level with his automated invoicing and accounting software that targets the service provider sector. According to Rom, when they started developing the idea for Anchor, they looked at the payments space and saw they could divide it into two segments. Half of all payments in the world are completely automatic, with the other half initiated via more of a manual process in the B2B space. And with this manual process comes elevated risk. There’s the risk of chargebacks, fraud, duplicate payments and the like. And with $200 trillion B2B payments being transacted worldwide, Rom set out to solve this very real challenge and mitigate that risk.
